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Peek Behind the AppSumo Process for Creating and Running Facebook Ad Campaigns
Discover the 10 Lessons AppSumo Learned After Spending $5 Million on Facebook
When your mom friended you in 2010 Facebook stopped being cool but has managed to stand the test of time as a powerful platform for advertisers looking to reach diverse demographics
But that doesn’t mean it stopped being relevant for marketing, especially since literally everybody and their mother uses it. **With over 2.8 billion monthly active users**, Facebook provides unparalleled access to potential customers.
What’s your chance to improve your Facebook advertising skills?
Introducing What We Learned: Facebook Advertising.
Overview
Getting Started on Your Facebook Advertising Journey
Great news, Sumo-ling: We like you. That’s why the first thing we’ll go over is whether Facebook is the right platform for your advertising campaigns. **Making informed decisions is crucial.**
We’re not trying to weasel you into the platform without specific goals – before anything else, you’ll discover if Facebook is really where you should be spending your budget. Here are three quick questions to consider:
- Is social media the primary platform for your target audience?
- What are your marketing goals, and how do you align with Facebook’s advertising capabilities?
- Is your competition active on Facebook?

As soon as you answer these three key questions you will be ready to move on to paid advertising fundamentals understanding the basics will pave your way to advanced marketing strategies
Advertising on Facebook requires a thorough understanding of your brand audience and goals

That’s why the e-book outlines our entire process for creating Facebook ads, with easy-to-understand images to wrap your head around the complicated stuff. **Visualizing the journey can often lead to better results.**
Then we’ll move on to actually running Facebook ads, including examples from our own ad bank to get you started. And that’s just scratching the surface-that’s the staple of our comprehensive toolkit.

Even if things don’t quite work out as planned, we won’t hang you out to dry. You’ll also find out the best tips for troubleshooting your business and marketing strategies during rough patches. (Trust us – we learned the hard way.)
Plus you’ll learn when it’s time to move on but more importantly when it’s time to scale this knowledge is crucial for businesses experiencing rapid growth
We’ll walk you through testing strategies, tracking progress, and making benchmarks for a comprehensive strategy to keep you on the right track. **Staying proactive is key to long-term success.**

To cap it all off, we’ll break down the 10 lessons we learned after dropping $5 million on Facebook ads. These insights are like gold for anyone looking to sharpen their advertising skills.
Entrepreneurs and marketers will want to keep this handy list as a reference for best practices, especially if your business is experiencing fast growth. **Don’t miss out on learning from our successes and failures!**
These insightful takeaways are the product of years of experience and investment, so there’s no telling how far you’ll go by borrowing our expertise
Facebook is the largest social media platform in the world. (RIP Myspace.) It’s also one of the hardest markets to crack, especially for new businesses. **Avoid costly mistakes by arming yourself with knowledge ahead of time.**
Learn the INS-and-outs of Facebook advertising before you spend buckets of money – no surprise here, but Sumo-lings are getting the best deal possible on this one. Get What We Learned: Facebook Advertising for free today!
Plans & Features
Deal Terms & Conditions
- FREE lifetime access What AppSumo Learned Facebook Advertising E-Book
- Your content must be downloaded and backed up within 60 days of the purchase date
Get lifetime access to invaluable resources. Just remember to download and save your guide within 60 days.
This is an opportunity you don’t want to miss out on
What AppSumo learned about Facebook advertising PDF
Digital downloading
- Ebook with real data from AppSumo’s paid ads account
- Strategy from developing customer avatars to creating ad creatives to optimizing for results
- Learn how to build a Facebook ad account structure
Questions & Reviews
Get a reply from the What AppSumo Learned Facebook Advertising team. **We’re here to support you as you embark on your advertising journey!**


